MEGAN PLEVY | WRITER
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Ghosted Busters

  

G H O S T E D B U S T E R S

 

What’s scarier than ghosts on Halloween? Getting ghosted.
So we decided to create an anti-ghosting social campaign that busts ghosts in the dating world.

 
 

First, we created a parody site where people can send their ghosts a survey to find out why they were ghosted. We helped dozens of people get the closure they needed but could never ask for. 

Then, we spread the word by haunting the places and platforms we’ve all been ghosted on – from fake Tinder profiles to Instagram filters to real gravestones at typical date spots.

👀 272k impressions
📸 15.5k Instagram filter captures
🍑 1 butt tattoo

AWARDS
Webby Honoree

PRESS
Campaign US
LBB
Best Ads on TV
Ads of the World

 
 
 
 
 
 
 

Art Director: Jae Who